Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Market Insights
Introduction In today’s customer-driven landscape, organizations need more than just traditional metrics like revenue growth…
Imagine that you own a business. How much easier would it be to operate if…
In a digital economy, a good customer experience (CX) is considered a key differentiator. Consequently,…
Have you ever wondered why some companies seem to know exactly what you need before…
In this day and age, a customer’s journey doesn’t begin with a huge billboard or…
By Zoha Peerbhoy | May 2025 Businesses today adopt various Customer Experience (CX) strategies so…
SPARK Matrix™ Analysis
Various brands across industries are focusing on adopting Customer Experience (CX) technologies for a competitive…
Customer journey mapping (CJM) helps brands visualize customer interactions across various channels of the purchasing…
In today’s experience-first economy, brands are expected to offer a seamless customer experience, irrespective of…