Browsing: customer experience

Introduction When we think of retailers, sellers of goods come to mind. However, retailers are now also powerful players in…

Introduction Messaging has rapidly evolved from a customer service tool into one of the most powerful commerce channels. Consumers can…

Introduction Most people no longer interact with brands on a single channel. They generally constantly switch between web, mobile, social,…

Introduction Looking back at what online shopping used to be a few years ago, it would be clear to any…

In a digital economy, a good customer experience (CX) is considered a key differentiator. Consequently, brands are required to do…

In today’s experience-first economy, brands are expected to offer a seamless customer experience, irrespective of channels, with precision and empathy.…