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Browsing: Domains
In this day and age, a customer’s journey doesn’t begin with a huge billboard or even a homepage, it starts…
If you’ve been watching on social media trends, you’ve probably noticed social media isn’t what it used to be. Content…
By Zoha Peerbhoy | June 2025 It’s 2025, and everywhere you look, people are hunched over their phones. Every time…
By Zoha Peerbhoy | June 2025 The need for workforce engagement management (WEM) tools in contact centers is more crucial…
By Zoha Peerbhoy | May 2025 Businesses today adopt various Customer Experience (CX) strategies so that they can foster better…
By Zoha Peerbhoy | May 2025 We have come a long way from what personalization strategies looked like a few…
We’ve all heard over and over again how customer experience is crucial for business success. However, ensuring that customers are…
Salesforce’s Informatica Deal Isn’t Just About Data — It’s About Trust, Context, and the Future of AI
On May 27, 2025, Salesforce announced its acquisition of Informatica, a cloud data management company, for about $8 billion in…
Today, brands are expected to connect with their customers to build longer-term relationships. Without customer loyalty, brands would find it…
Voice of the Customer (VoC) is how a customer feels about a product or service. In order for businesses to…